Love it or hate it, it’s here to stay. Here’s how you can do yours better, guaranteed: 1️⃣ Plan far in advance so you can spend time thinking through your designs. And no, the name of your conference on different merch items is *not* a design. The better the design, the more likely your recipients […]
Author: Amanda Hofman
Build Business with Branded Merchandise
We spend a lot of our time to think and talk about using branded merchandise as a strategic tool for business growth. Branded merchandise possesses a subtle yet influential power that should always be utilized. You may be wondering, but how can branded merch play such a pivotal role in BUILDING my business? Here’s how: […]
Stop Buying Pens
Don’t get us wrong, pens can be great if they are important to your brand. However, if they aren’t, we recommend forgetting them completely. No one pays attention to the branding on pens and even if they do, the pen will soon be forgotten in a cup on someone’s desk or lost in a junk […]
You might be making these merch mistakes…
If you’re printing branded merchandise or swag for your business and getting a lukewarm response, here are some reasons that might be happening: You’re printing throwaways aka junk merch 🗑 “Junk merch” includes pens, notebooks, stress balls, drawstring bags, lunch bags, grocery bags, etc. These are things people likely have too much of already and […]
What is Print-on-Demand?
Print-on-demand is simple: it means that your designs print as they are ordered. When you place an order, the printer receives it, prints it, and ships it to you. Simple! Print-on-demand is: 👍🏼 Easy 👍🏼 Flexible 👍🏼 Affordable 👍🏼 Sustainable It’s as easy as setting up an online shop, and fulfilling orders based on what […]
Say No to Matching T-Shirts
Buying the same t-shirt in bulk to give all of your employees is unsustainable and unthoughtful. Think about how often it is that people wear matching t-shirts. Here are some places where it’s cute and appropriate to have a group wear the exact same t-shirt: Basically, you should either be under the age of 10 […]
4 Most Fatal Swag Mistakes
Navigating what merchandise works best for your brand can be tough, but we’re here to make sure you’re on the right track. With that being said, are you making any of these 4 fatal swag mistakes? 1. Your swag only has your logo on it. Your brand is so much more than your logo! Think […]
Tips for Creating Branded Swag
At Go To Market, we are merch connoisseurs and love seeing different kinds of swag in all kinds of businesses. I’m frequently noticing the abundance of merchandise in restaurants and bakeries I visit. From trendy bakeries like Levain Bakery to local eateries, these establishments have recognized the importance of branded merchandise. However, a lot of […]