What the Go To Market Team Actually Does All Day (Spoiler: It’s Fun)

If you’ve ever wondered, “What does the Go To Market team do all day?”
Great question. Because the answer is simple:

We make branded merch fun again.

Every project starts with a brand that’s ready for merch with personality—not the same old promotional giveaways, not boring logo slaps, and definitely not the kind of company swag that ends up forgotten in a drawer. We create custom swag people actually want to wear, use, and show off.

Here’s how we bring your branded merchandise to life:

1️⃣ We Get Inside Your World

Before we make anything, we learn everything.
Your stories. Your quirks. The inside jokes your team wouldn’t dare put in a pitch deck.
This is how we create authentic branded merch that feels like you, not just “corporate swag.”


2️⃣ We Sketch a Few Personalities

We explore concepts that match your brand’s vibe:

  • The IYKYK piece with insider flavor
  • The bold, statement-making design
  • The cozy, everyday staple
  • The subtle wink only your team will get

This is where your custom merch identity starts to take shape.


3️⃣ You Try Things On

If it won’t earn a spot in someone’s weekly rotation, it’s out.
We create wearable, giftable, lovable swag—not dust collectors.


4️⃣ We Build Your Print-on-Demand Shop

We design a seamless print-on-demand merch store right into your existing site.
That means:

  • No boxes
  • No inventory
  • No closet full of outdated sizes
  • No “Who’s shipping this?” Slack panic spiral

Your company swag program becomes automated, effortless, and infinitely scalable.


5️⃣ We Keep the Drops Coming All Year

Because great brand engagement doesn’t happen once.

We plan merch drops for:

  • Big launches
  • Tiny wins
  • Anniversaries
  • Team moments
  • Random Tuesdays that could use a little magic

Your branded merch ecosystem stays fresh, relevant, and alive all year long.