By Amanda Hofman, Chief Swag Officer and Branded Merchandise Expert

The stars have aligned, and your branded merch horoscope is here! ✨

Welcome to this month’s Merch-o-scope—your celestial guide to what swag the cosmos says you’re destined to rock. Whether you’re a fire sign with flair or an earth sign who values function, there’s a piece of custom swag in the branded universe just waiting to be worn.

Let’s fire up the cosmic swag signal and see what’s in your branded orbit this month… 🌌

🔥 July’s Zodiac-Inspired Branded Merch Picks

♌ Leo (July 23 – Aug 22)
💎 Rhinestone trucker cap
Louder than the group chat. All sparkle, no chill. Leo, your statement swag leads the room.

♍ Virgo (Aug 23 – Sept 22)
🧷 Zip pouch with labeled compartments
Organized, intentional, flawless. This functional branded merch speaks your love language.

♎ Libra (Sept 23 – Oct 22)
⚖️ Dual-text tee, mirrored in pink
Perfectly balanced, stylishly symmetrical. A custom t-shirt with serious aesthetic harmony.

♏ Scorpio (Oct 23 – Nov 21)
🖤 Jet-black crewneck sweatshirt
Mystery meets minimalism. Your branded apparel says more with less—and people notice.

♐ Sagittarius (Nov 22 – Dec 21)
🌄 Mesh cap + field notes journal
Bold, curious, on the move. Your adventure-ready merch kit is the stuff road trip dreams are made of.

♑ Capricorn (Dec 22 – Jan 19)
☕ Minimalist thermal mug
Polished. Productive. Power-sipping. This is executive-level swag with practical vibes.

♒ Aquarius (Jan 20 – Feb 18)
🌈 Holographic sticker pack with custom fonts
You’re in your visionary era. This creative promotional product is equal parts quirky and cool.

♓ Pisces (Feb 19 – Mar 20)
🧘 Sherpa zip-up with affirmations inside the collar
Soft and spiritual. Your cozy custom merch is serving introspection and comfort.

♈ Aries (Mar 21 – Apr 19)
👜 Bold red tote that screams: I showed up.
You’re here to make a mark. This high-impact branded bag does the talking.

♉ Taurus (Apr 20 – May 20)
☁️ Super-soft tee in oat milk beige
Comfort > everything. Your luxury-feel swag proves simplicity wins.

♊ Gemini (May 21 – Jun 20)
🎭 Reversible bucket hat
Two moods, one product. This versatile branded accessory is Gemini energy embodied.

♋ Cancer (Jun 21 – July 22)
🛋️ Blanket hoodie
Because emotions. And meetings. This ultra-comfy merch piece is made for WFH—and disappearing into the couch.

What’s Your Merch Destiny?

The best branded merchandise blends personal expression with brand identity. Whether you’re curating a company store or building your next swag drop, take a cue from the stars and get creative.

💬 Tag your sign and tell us: Did we nail it or call you out?
👇 Drop your cosmic swag truth in the comments!