When it comes to branded merchandise and swag, there’s one super simple tip that can make a big difference for anyone planning to show off their branding on video calls: keep your design “above the fold.” Why “Above the Fold” Matters for Branded Swag on Video Calls Think about it—on Zoom calls, Instagram Lives, podcast […]
Author: Savannah LeBlanc
Boost Your Brand Visibility for Just $20: The Power of Branded Merchandise and Swag
What if you could solve a key marketing challenge in your business for just $20? That’s right—one of the most effective and affordable ways to elevate brand awareness is through branded merchandise and swag. Let’s dive into how wearing your brand can maximize your visibility and leave a lasting impact on clients and customers. Are […]
McDonald’s Sweden: Turning Loyal Fans into Walking Billboards with Customizable Merch
McDonald’s is making headlines, but the real story isn’t just about their latest menu updates or viral marketing stunts. This time, McDonald’s Sweden has launched an inventive campaign that’s all about their most loyal customers. With their “Made to Order” campaign, fans can now walk away not just with a tasty meal but with customized […]
Arby’s “Meat Sweats” Sweatsuit: A Masterclass in Branded Merchandise and Swag Marketing
If you haven’t seen it yet, Arby’s has outdone themselves with their “meat sweats” sweatsuit—yes, you read that right. It’s a sweatshirt and sweatpants combo printed with a high-resolution, close-up photo of deli meat. Branded with the hashtag #MeatSweats, this hilarious creation is turning heads (and stomachs) across the internet. The catch? You can’t buy […]
Why Sizing Matters for Branded Merchandise and Swag
Let’s talk about how frustrating it is when companies randomly pick t-shirt sizes for their swag and expect everyone to be happy. It’s time to face the facts: size matters when it comes to branded apparel. Many businesses order an even mix of Small, Medium, and Large t-shirts for events and hope for the best. […]
How Branded Merchandise Can Bring Joy to “Chore” Services: A Case Study from the Vet’s Office
When you think of branded merchandise, you probably imagine fun t-shirts, stylish water bottles, or logo-covered bags. But what about industries where customers aren’t exactly excited to show up — like the vet’s office? 🐾 Surprisingly, businesses offering services that customers don’t want to use can leverage branded merch to completely shift the mood. They […]
Rethinking Trade Show Giveaways: Why Pens and Water Bottles Won’t Cut It Anymore
In today’s fast-evolving business landscape, it’s super old-timey to think that traditional giveaways like pens, water bottles, USB sticks, and chapstick are enough to attract people to your trade show booth. While they were once the go-to items, the effectiveness of these giveaways is up for debate. Let’s face it—if you’re still relying on one […]
How to Change the Perception Around Branded Merchandise
Do you ever feel like your job title just doesn’t capture the coolness of what you do? 🤔 I sure do! As a business owner in the branded merchandise industry, I get this all the time. A Misunderstood Industry: My Experience Just this weekend, I was on a class trip to Ellis Island 🗽, chatting […]
Arby’s “Meat Sweats” Sweatsuit: A Masterclass in Branded Merchandise Marketing
What Is the “Meat Sweats” Sweatsuit? Arby’s has created an unforgettable piece of branded merchandise: the “Meat Sweats” sweatsuit. This bold and quirky apparel features a high-res, close-up photo of deli meat printed all over both the sweatshirt and sweatpants. Known as the #meatsweats, this limited-edition item has captured the attention of fans and influencers […]
The Power of Branded Merchandise: Elevating Your Brand and Others
Branded merchandise isn’t just about showcasing your own brand; it’s about celebrating and supporting the companies and brands you love. Wearing branded swag from your favorite brands is a way to connect with others, spark conversations, and share your personal brand affinity with the world. Why I Wear Branded Merchandise That Isn’t My Own Recently, […]