You’re likely bored of your own message and feel super repetitive. Doesn’t everyone who follows you know your message already?

While you hear your own message 😵‍💫 every single day 😵‍💫 the majority of your followers fall into two camps:

1) they have a vague sense of what you do

2) they don’t know what you do at all

… and the information they gather about you is taken in half-second scrolling ⏱.

One surefire way to pack more information into that half second — and maybe stop the scroll altogether — is by wearing MERCH with your MESSAGE.

You’ll never (ever!) see a photo of me online in a business capacity without a cool branded tee or hat. It’s impossible to see my face without also seeing MERCH or SWAG.

What that does is teach my followers about who I am, what I do, and what my vibe is — all in the blink of an eye.

If you’re in a crowded field (I’m looking at you, coaches), distinguishing yourself is key. Put your values on your clothes and you’ll go far.

Also, it’s cute and fun.

Do you wear branded merch in your feed? If not, what’s stopping you?