{"id":195,"date":"2024-08-09T14:08:17","date_gmt":"2024-08-09T18:08:17","guid":{"rendered":"https:\/\/gotomarket.studio\/blog\/?p=195"},"modified":"2026-11-04T15:45:30","modified_gmt":"2026-11-04T20:45:30","slug":"top-3-best-merchandise-qualities-italy-edition","status":"publish","type":"post","link":"https:\/\/gotomarket.studio\/blog\/top-3-best-merchandise-qualities-italy-edition\/","title":{"rendered":"Top 3 Ways to Engage with Branded Merchandise: Italy Edition"},"content":{"rendered":"\n

I just got back from a weeklong bike-packing trip around Tuscany, Italy. \ud835\udc0c\ud835\udc32 \ud835\udc21\ud835\udc2e\ud835\udc2c\ud835\udc1b\ud835\udc1a\ud835\udc27\ud835\udc1d \ud835\udc1a\ud835\udc27\ud835\udc1d \ud835\udc08 \ud835\udc1b\ud835\udc22\ud835\udc24\ud835\udc1e\ud835\udc1d 200 \ud835\udc26\ud835\udc22\ud835\udc25\ud835\udc1e\ud835\udc2c \ud835\udc1f\ud835\udc2b\ud835\udc28\ud835\udc26 \ud835\udc2d\ud835\udc28\ud835\udc30\ud835\udc27 \ud835\udc2d\ud835\udc28 \ud835\udc2d\ud835\udc28\ud835\udc30\ud835\udc27, \ud835\udc2f\ud835\udc22\ud835\udc25\ud835\udc25\ud835\udc1a\ud835\udc20\ud835\udc1e \ud835\udc2d\ud835\udc28 \ud835\udc2f\ud835\udc22\ud835\udc25\ud835\udc25\ud835\udc1a\ud835\udc20\ud835\udc1e. It was gorgeous, challenging, highly sweaty and adventurous \ud83d\udeb4\u200d\u2640\ufe0f\ud83d\udeb4\ud83c\udffc\u26f0

(Let’s just say, we did \ud835\ude2f\ud835\ude30\ud835\ude35 realize how HOT it is in Italy in July \ud83e\udd75.)<\/p>\n\n\n\n

<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Here are the Top 3 Ways to Engage with Branded Merchandise: Italy Edition<\/h3>\n\n\n\n

\ud83c\uddee\ud83c\uddf9 \ud835\udc13\ud835\udc00\ud835\udc12\ud835\udc13\ud835\udc04\ud835\udc05\ud835\udc14\ud835\udc0b\ud835\udc0d\ud835\udc04\ud835\udc12\ud835\udc12: I saw *only* tasteful merch in Tuscany. There was no “I’m with stupid” or “my grandparents went to Tuscany and got me this dumb shirt”, no sexual innuendo, no political messaging, no shot glasses. Everything fit into the same general aesthetic and was pretty pleasing!

\ud83c\uddee\ud83c\uddf9 \ud835\udc10\ud835\udc14\ud835\udc00\ud835\udc0d\ud835\udc13\ud835\udc08\ud835\udc13\ud835\udc18: Aside from a few mostly-tasteful items bearing the town name and lots of cheese-, wine- and olive oil-related products, there wasn’t a lot to choose from. Tourists have a smaller, more curated selection, even in the lower-end tobacco shops. Individual restaurants don’t offer branded merchandise.

\ud83c\uddee\ud83c\uddf9 \ud835\udc00\ud835\udc11\ud835\udc13\ud835\udc08\ud835\udc12\ud835\udc00\ud835\udc0d-\ud835\udc05\ud835\udc0e\ud835\udc02\ud835\udc14\ud835\udc12: It seems that the shops favor art featuring Tuscany, so you can find many items inspired by the vistas around Tuscany or gorgeous hand-painted pottery.<\/p>\n\n\n\n

<\/p>\n\n\n\n

\ud835\udc01\ud835\udc1a\ud835\udc2c\ud835\udc22\ud835\udc1c\ud835\udc1a\ud835\udc25\ud835\udc25\ud835\udc32, \ud835\udc13\ud835\udc2e\ud835\udc2c\ud835\udc1c\ud835\udc1a\ud835\udc27\ud835\udc32 \ud835\udc22\ud835\udc2c \ud835\udc2d\ud835\udc21\ud835\udc1e Go To Market – Custom Print-On-Demand Branded Merchandise<\/a> \ud835\udc28\ud835\udc1f \ud835\udc1b\ud835\udc2b\ud835\udc1a\ud835\udc27\ud835\udc1d\ud835\udc1e\ud835\udc1d \ud835\udc26\ud835\udc1e\ud835\udc2b\ud835\udc1c\ud835\udc21\ud835\udc1a\ud835\udc27\ud835\udc1d\ud835\udc22\ud835\udc2c\ud835\udc1e: \ud835\udc2d\ud835\udc1a\ud835\udc2c\ud835\udc2d\ud835\udc1e\ud835\udc1f\ud835\udc2e\ud835\udc25, \ud835\udc1c\ud835\udc2e\ud835\udc2b\ud835\udc1a\ud835\udc2d\ud835\udc1e\ud835\udc1d, \ud835\udc1a\ud835\udc27\ud835\udc1d \ud835\udc1f\ud835\udc28\ud835\udc1c\ud835\udc2e\ud835\udc2c\ud835\udc1e\ud835\udc1d \ud835\udc28\ud835\udc27 \ud835\udc21\ud835\udc22\ud835\udc20\ud835\udc21 \ud835\udc2a\ud835\udc2e\ud835\udc1a\ud835\udc25\ud835\udc22\ud835\udc2d\ud835\udc32.<\/h6>\n\n\n\n


I didn’t find much to buy there because the aesthetic didn’t match my personal taste, but I can appreciate that \ud835\udc1e\ud835\udc2f\ud835\udc1e\ud835\udc2b\ud835\udc32\ud835\udc2d\ud835\udc21\ud835\udc22\ud835\udc27\ud835\udc20 \ud835\udc28\ud835\udc1f\ud835\udc1f\ud835\udc1e\ud835\udc2b\ud835\udc1e\ud835\udc1d \ud835\udc30\ud835\udc1a\ud835\udc2c \ud835\udc22\ud835\udc27 \ud835\udc21\ud835\udc1a\ud835\udc2b\ud835\udc26\ud835\udc28\ud835\udc27\ud835\udc32 \ud835\udc30\ud835\udc22\ud835\udc2d\ud835\udc21 \ud835\udc22\ud835\udc2d\ud835\udc2c\ud835\udc1e\ud835\udc25\ud835\udc1f. (And anyway, when you’re bike-packing you can’t buy anything bigger than your fist because you’ll have to bike with it the rest of the way.)

I ended up buying a very small leather wallet and two tiny rings for me and my daughter. We also bought and sent postcards of cats dressed up in regal royal outfits to our kids \ud83d\ude3b (\ud835\ude30\ud835\ude2f-\ud835\ude23\ud835\ude33\ud835\ude22\ud835\ude2f\ud835\ude25 \ud835\ude27\ud835\ude30\ud835\ude33 \ud835\ude2e\ud835\ude26)

Have you seen and bought branded merchandise from international travel? What have you noticed about it? I was surprised to see so much lower volume of branded merch outside of the USA!<\/p>\n\n\n\n

FAQ<\/h2>\n\n\n\n

How does curated swag improve customer experience?<\/strong><\/p>\n\n\n\n

Fewer, high-end options eliminate decision fatigue and elevate the perceived value of the brand.<\/p>\n\n\n\n

What are the key pillars of tasteful merchandise?<\/strong><\/p>\n\n\n\n

Cohesive design aesthetics, zero tacky gimmicks, and high-quality material craftsmanship.<\/p>\n","protected":false},"excerpt":{"rendered":"

I just got back from a weeklong bike-packing trip around Tuscany, Italy. \ud835\udc0c\ud835\udc32 \ud835\udc21\ud835\udc2e\ud835\udc2c\ud835\udc1b\ud835\udc1a\ud835\udc27\ud835\udc1d \ud835\udc1a\ud835\udc27\ud835\udc1d \ud835\udc08 \ud835\udc1b\ud835\udc22\ud835\udc24\ud835\udc1e\ud835\udc1d 200 \ud835\udc26\ud835\udc22\ud835\udc25\ud835\udc1e\ud835\udc2c \ud835\udc1f\ud835\udc2b\ud835\udc28\ud835\udc26 \ud835\udc2d\ud835\udc28\ud835\udc30\ud835\udc27 \ud835\udc2d\ud835\udc28 \ud835\udc2d\ud835\udc28\ud835\udc30\ud835\udc27, \ud835\udc2f\ud835\udc22\ud835\udc25\ud835\udc25\ud835\udc1a\ud835\udc20\ud835\udc1e \ud835\udc2d\ud835\udc28 \ud835\udc2f\ud835\udc22\ud835\udc25\ud835\udc25\ud835\udc1a\ud835\udc20\ud835\udc1e. It was gorgeous, challenging, highly sweaty and adventurous \ud83d\udeb4\u200d\u2640\ufe0f\ud83d\udeb4\ud83c\udffc\u26f0 (Let’s just say, we did \ud835\ude2f\ud835\ude30\ud835\ude35 realize how HOT it is in Italy in July \ud83e\udd75.) Here are the Top […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"hide_page_title":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-195","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts\/195","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/comments?post=195"}],"version-history":[{"count":6,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts\/195\/revisions"}],"predecessor-version":[{"id":5067,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts\/195\/revisions\/5067"}],"wp:attachment":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/media?parent=195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/categories?post=195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/tags?post=195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}