{"id":163,"date":"2024-04-24T14:37:58","date_gmt":"2024-04-24T18:37:58","guid":{"rendered":"https:\/\/gotomarket.studio\/blog\/?p=163"},"modified":"2024-04-24T14:37:58","modified_gmt":"2024-04-24T18:37:58","slug":"dont-make-disappointing-merchandise","status":"publish","type":"post","link":"https:\/\/gotomarket.studio\/blog\/dont-make-disappointing-merchandise\/","title":{"rendered":"Don&#8217;t Make Disappointing Merchandise"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Here\u2019s the adult size large tee that was in my 10-year-old son\u2019s gift bag this weekend. We were in Jay Peak for a ski race and had the best time \u26f7\ufe0f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"981\" height=\"1024\" src=\"https:\/\/gotomarket.studio\/blog\/wp-content\/uploads\/2024\/04\/1713444286065-981x1024.jpeg\" alt=\"\" class=\"wp-image-164\" srcset=\"https:\/\/gotomarket.studio\/blog\/wp-content\/uploads\/2024\/04\/1713444286065-981x1024.jpeg 981w, https:\/\/gotomarket.studio\/blog\/wp-content\/uploads\/2024\/04\/1713444286065-287x300.jpeg 287w, https:\/\/gotomarket.studio\/blog\/wp-content\/uploads\/2024\/04\/1713444286065-768x801.jpeg 768w, https:\/\/gotomarket.studio\/blog\/wp-content\/uploads\/2024\/04\/1713444286065.jpeg 1125w\" sizes=\"auto, (max-width: 981px) 100vw, 981px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br>When he checked in and he saw the shirt, he said, incredulous: \u201cbut I can\u2019t wear this t-shirt, it\u2019s way too big!\u201d Yeah kid, it\u2019s WAY too big and let\u2019s not even talk about the design of the shirt.<br><br>It\u2019s easy to see disappointment in a child and think, aw, that sucks, what a missed opportunity for this company.<br><br>Your team and fans might feel that way too. Think about how they feel when you give them clothing that:<br>\ud83d\ude15 doesn\u2019t fit<br>\ud83d\ude15 isn\u2019t their style<br>\ud83d\ude15 they need to wear but didn\u2019t choose<br><br>The disappointment is real.<br><br>It\u2019s easier than you think to not do this. My number one solution is to give people choice in the merch they receive (ideally from a print-on-demand merch shop that <a href=\"https:\/\/www.linkedin.com\/company\/go-to-market-custom-branded-merchandise\/\">Go To Market &#8211; Custom Print-On-Demand Branded Merchandise<\/a> can set up for you). But if you can\u2019t do that, there are options.<\/p>\n\n\n\n<h6 class=\"wp-block-heading\">Here&#8217;s what you can do to make exciting and inclusive merch:<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><br>\ud83d\ude01 give unsized items<br>\ud83d\ude01 if you do apparel, have enough of every size<br>\ud83d\ude01 offer alternatives for people who aren\u2019t comfortable the style you\u2019re printing<br><br>Tell me about a time when a company gave you a shirt that was completely the wrong size or style for you!!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here\u2019s the adult size large tee that was in my 10-year-old son\u2019s gift bag this weekend. We were in Jay Peak for a ski race and had the best time \u26f7\ufe0f When he checked in and he saw the shirt, he said, incredulous: \u201cbut I can\u2019t wear this t-shirt, it\u2019s way too big!\u201d Yeah kid, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"hide_page_title":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-163","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts\/163","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/comments?post=163"}],"version-history":[{"count":1,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts\/163\/revisions"}],"predecessor-version":[{"id":165,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts\/163\/revisions\/165"}],"wp:attachment":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/media?parent=163"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/categories?post=163"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/tags?post=163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}