The benefits of employees and fans wearing your merch are so huge that \ud835\udc32\ud835\udc28\ud835\udc2e \ud835\udc2c\ud835\udc21\ud835\udc28\ud835\udc2e\ud835\udc25\ud835\udc1d \ud835\udc1b\ud835\udc1e \ud835\udc30\ud835\udc22\ud835\udc25\ud835\udc25\ud835\udc22\ud835\udc27\ud835\udc20 \ud835\udc2d\ud835\udc28 \ud83d\udcb0\ud835\udc29\ud835\udc1a\ud835\udc32 \ud835\udc29\ud835\udc1e\ud835\udc28\ud835\udc29\ud835\udc25\ud835\udc1e\ud83d\udcb0 \ud835\udc2d\ud835\udc28 \ud835\udc30\ud835\udc1e\ud835\udc1a\ud835\udc2b \ud835\udc32\ud835\udc28\ud835\udc2e\ud835\udc2b \ud835\udc1b\ud835\udc2b\ud835\udc1a\ud835\udc27\ud835\udc1d\ud835\udc1e\ud835\udc1d \ud835\udc26\ud835\udc1e\ud835\udc2b\ud835\udc1c\ud835\udc21.<\/p>\n\n\n\n
<\/p>\n\n\n\n
This is radical because most people’s first thought with branded merchandise is cost and whether they’ll see any profit.<\/p>\n\n\n\n
<\/p>\n\n\n\n
Let’s flip this around; here are two of the more obvious reasons why:<\/p>\n\n\n\n
\u2705 Team building: Are you paying for team building efforts?\u00a0Merch is an easy — and fast — way for teams to feel connected.<\/p>\n\n\n\n
\u2705 Advertising: This is the most obvious benefit, but if you’d pay for an ad on public transportation (for 5-6 figure fees) why not instead have human billboards instead for a fraction of the cost?\u00a0<\/p>\n\n\n\n
<\/p>\n\n\n\n
And now two of the less obvious reasons:<\/p>\n\n\n\n
\u2705 Onboarding: What’s the cost of having someone feel welcome and a sense of belonging in their new workspace? When you’re spending tremendous time and money to hire someone new, you want them to fit in immediately. What better way than giving them the team branded goodies?<\/p>\n\n\n\n
\u2705 Social proof & IRL user-generated content: better than advertising, when real people are wearing your brand it’s a vote for you.<\/p>\n\n\n\n
<\/p>\n\n\n\n
\ud835\udc01\ud835\udc28\ud835\udc2d\ud835\udc2d\ud835\udc28\ud835\udc26 \ud835\udc25\ud835\udc22\ud835\udc27\ud835\udc1e: \ud835\udc2d\ud835\udc21\ud835\udc1e \ud835\udc1b\ud835\udc1a\ud835\udc27\ud835\udc20 \ud835\udc1f\ud835\udc28\ud835\udc2b \ud835\udc32\ud835\udc28\ud835\udc2e\ud835\udc2b \ud835\udc1b\ud835\udc2e\ud835\udc1c\ud835\udc24 \ud835\udc30\ud835\udc22\ud835\udc2d\ud835\udc21 \ud835\udc1b\ud835\udc2b\ud835\udc1a\ud835\udc27\ud835\udc1d\ud835\udc1e\ud835\udc1d \ud835\udc26\ud835\udc1e\ud835\udc2b\ud835\udc1c\ud835\udc21 \ud835\udc22\ud835\udc2c \ud835\udc28\ud835\udc2f\ud835\udc1e\ud835\udc2b\ud835\udc30\ud835\udc21\ud835\udc1e\ud835\udc25\ud835\udc26\ud835\udc22\ud835\udc27\ud835\udc20\ud835\udc25\ud835\udc32 \ud835\udc21\ud835\udc22\ud835\udc20\ud835\udc21 \ud835\udc2b\ud835\udc1e\ud835\udc25\ud835\udc1a\ud835\udc2d\ud835\udc22\ud835\udc2f\ud835\udc1e \ud835\udc2d\ud835\udc28 \ud835\udc28\ud835\udc2d\ud835\udc21\ud835\udc1e\ud835\udc2b \ud835\udc26\ud835\udc1a\ud835\udc2b\ud835\udc24\ud835\udc1e\ud835\udc2d\ud835\udc22\ud835\udc27\ud835\udc20 \ud835\udc1a\ud835\udc27\ud835\udc1d \ud835\udc2d\ud835\udc1e\ud835\udc1a\ud835\udc26 \ud835\udc1b\ud835\udc2e\ud835\udc22\ud835\udc25\ud835\udc1d\ud835\udc22\ud835\udc27\ud835\udc20 \ud835\udc1e\ud835\udc1f\ud835\udc1f\ud835\udc28\ud835\udc2b\ud835\udc2d\ud835\udc2c.<\/p>\n\n\n\n
<\/p>\n\n\n\n
Have you ever had an onboarding gift that made you feel instantly welcome at a new company? Or have you ever seen someone on public transportation wearing a branded item that made you feel curious?<\/p>\n","protected":false},"excerpt":{"rendered":"
The benefits of employees and fans wearing your merch are so huge that \ud835\udc32\ud835\udc28\ud835\udc2e \ud835\udc2c\ud835\udc21\ud835\udc28\ud835\udc2e\ud835\udc25\ud835\udc1d \ud835\udc1b\ud835\udc1e \ud835\udc30\ud835\udc22\ud835\udc25\ud835\udc25\ud835\udc22\ud835\udc27\ud835\udc20 \ud835\udc2d\ud835\udc28 \ud83d\udcb0\ud835\udc29\ud835\udc1a\ud835\udc32 \ud835\udc29\ud835\udc1e\ud835\udc28\ud835\udc29\ud835\udc25\ud835\udc1e\ud83d\udcb0 \ud835\udc2d\ud835\udc28 \ud835\udc30\ud835\udc1e\ud835\udc1a\ud835\udc2b \ud835\udc32\ud835\udc28\ud835\udc2e\ud835\udc2b \ud835\udc1b\ud835\udc2b\ud835\udc1a\ud835\udc27\ud835\udc1d\ud835\udc1e\ud835\udc1d \ud835\udc26\ud835\udc1e\ud835\udc2b\ud835\udc1c\ud835\udc21. This is radical because most people’s first thought with branded merchandise is cost and whether they’ll see any profit. Let’s flip this around; here are two of the more obvious […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"hide_page_title":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-132","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts\/132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/comments?post=132"}],"version-history":[{"count":1,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts\/132\/revisions"}],"predecessor-version":[{"id":133,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/posts\/132\/revisions\/133"}],"wp:attachment":[{"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/media?parent=132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/categories?post=132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gotomarket.studio\/blog\/wp-json\/wp\/v2\/tags?post=132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}